Here comes the sun. Really.
What's the big idea? The sun meets commerce. Both are not going anywhere. One is real consistent. With this inb mind, Secure Solar Futures, headquartered in Staunton, Virginia, challenged us share this message with schools, hospitals and institutions who could not only benefit from affordable solar professionally, but their communities coukd as well, with a new solar-trained workforce. After refreshing their brand to include a new name and logo, a redesigned website, and on-brand print materials for sales and trade show use. We began with the strategy and helped define the company’s mission, vision and higher purpose. A short film captured their vision. A new website provided it all a place to live - in a cleaner more affordable world. ​
Once the brand refresh was complete, we helped the company promote their services through targeted Meta and LinkedIn social media campaigns. To focus on Secure Solar Futures’ commitment to rural communities, we produced a video highlighting their workforce program in Southwest Virginia. And to support their bespoke STEM curriculum for K-12 school customers–Throwing Solar Shade®–we designed a logo and created a series of informational, yet fun and engaging, video lessons featuring a leading climate scientist.